The other day, I was visited by a new branch manager of a company I have had some business with. He was new to his position and was taking the time to visit existing clients to introduce himself and meet his customers.
A phone call could have easily satisfied the requirements of our conversation, but actually seeing his face, shaking his hand, and watching the person really went a long way for me.
But just showing up wasn't enough either. He was taking the challenge of attaching a face and personality to the voice and name. His job was to make me want to continue to do business with him in the future. He smiled, he got business done, complimented his associate that he had brought along with him, and assured me of good business relations in the future. He wasn't new, he was additional- an extra bonus if I needed more assistance than what had been previously offered. That's cool!
Like wise when we do business with someone else, when we help a customer or co-worker, are we trying to win them over? Do we see personal interaction as a way to sell your goods or services? Will this person walk away thinking how nice it was to do business with you and want to do it again?
Personality goes a long way. When people like you because you are pleasant in person, they will continue to want to do business with you. And when they WANT to do business with you- you win!
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